Luxury restaurant, bar and hotel group D&D London has kicked off My Hospitality World, a two-week series of open-door events across their restaurants to encourage young people to join the hospitality industry.
Through its initiative, D&D London aims to address the industry’s recruitment issues and the growing skill gap by inspiring young people to view hospitality as an aspirational career path.
‘Working in restaurants is viewed by many people as not being an occupation to aspire to and we want to change that,’ explained D&D London chairman & chief executive officer Des Gunewardena.
‘Working in restaurants can be highly rewarding and provide a lifelong career – we’re hoping to demonstrate that with My Hospitality World.’
Hinting at the uncertainties of Brexit and at the shortage of staff it will potentially trigger, Gunewardena highlighted that ‘it’s crucial to our future that we have plenty of young talent eager to come into hospitality’.
During the two weeks of My Hospitality World, D&D London has planned a diverse range of activities such as a Flambé Masterclass (25 February), an Apprenticeship Taster evening (4 March) and, crucially, an event on International Women’s Day (8 March) with the goal of inspiring more young women to undertake a career path in professional kitchens.
There will also be a restaurant takeover of D&D London’s Blueprint Café by students from London South East Colleges (6 March), who will work alongside head chef Joseph Albina to deliver a three-course lunch to the public.
‘A career in hospitality is not confined to front-of-house or kitchen staff,’ said Carol Cairnes, D&D London’s head of talent. ‘Our industry provides opportunities in a wide range of roles including project management, finance, marketing and events, HR and maintenance. We hope My Hospitality World will raise awareness of and inspire lots more young adults to join our great industry.’
Full details on D&D London’s My Hospitality World can be found here